NAME : Sharmeela Banu Binti Syed AbuThahir
DESIGNATION : Lecturer
DEPARTMENT : Department of Marketing
FACULTY : Faculty of Business and Finance
E-MAIL ADDRESS : email@example.com
Sharmeela Banu Binti Syed AbuThahir has had several years of
commercial working experience. She was attached to the manufacturing company in
She joined UTAR in November 2009 as a lecturer.
§ Masters of Business Administration, Universiti Teknologi MARA (UiTM) (2009)
of Social Science (Hons) (Planning, Management & Development), Universiti Science
AREAS OF CURRENT RESEARCH AND INTEREST
§ Consumer behaviour, customer retention, new service development, marketing mix, product management.
CURRENT APPOINTMENT IN UTAR